Our Conversion Rate Optimisation Services
User Journey Optimisation
Your website may provide loads of valuable information but that doesn’t mean your users are reading it. By conducting user journey analysis we can build a picture of how users navigate your website, then optimise those pathways for conversion.
User Experience Optimisation
Users have come to expect a certain level of quality from the websites they visit and if their experience falls below expectations they’re unlikely to convert to a lead. Our team can help make using your website a joy, so your users are satisfied.
Landing Page Development
Landing pages are website pages built with conversion in mind and one of the most important tools in CRO. Strawberry Forge can design, develop and deliver these pages to improve your conversion rate optimisation.
Gated Offer Creation
Many businesses rely on a contact form as their only conversion point. However, by creating high-value offers like eBooks and putting them behind a form, you can deliver new ways for users to convert on your website.
Email Lead Nurturing
Once you’re regularly generating leads, it’s important not to forget about them. If you don’t have time to follow up with every lead, email lead nurturing provides the additional info they need to move towards a purchasing decision.
Analysis & Reporting
Every CRO suggestion we make is based on hard data highlighted by ongoing reporting. It’s no wonder then that analysis and reporting are at the heart of our conversion rate optimisation service.