Do you want to see a rapid increase in digital visibility for your website and business?
Do you have a clear idea of your target market and what will appeal to your audience?
Do you have a robust sales process that can handle a quick increase in leads?
If you answered yes to one of the above questions, paid advertising could be right for your business.
Every business wants to grow, but for some, it is essential that this growth happens in the near future. For these businesses, the long-term model of organic marketing does not prove effective. Instead, a more immediate option is required.
Paid advertising means your business can jump to the head of the queue, allowing you to market your products and services without having to build an organic audience.
Of course, this privilege comes at a price but with the right strategy and optimisation, paid advertising can become a cost-effective way of increasing your revenue and achieving a positive ROI.
However, with hundreds of thousands of businesses implementing their own paid campaigns, careful consideration has to go into how you build your paid advertising strategy.
Alongside choosing whether to advertise on a search engine like Google or on social media, you also need a clear understanding of who your audience is and what they’re looking for. With this information you can then develop targeted messaging and optimised conversion points.
While this may seem like a lot of work, the ongoing optimisation of your paid advertising is crucial to achieving a low cost-per-click and, ultimately, a cost-effective campaign.
Strawberry Forge can help you design, implement and optimise comprehensive paid advertising campaigns that are going to make the most of your budget. Whether it’s helping you fine-tune your audience or target the right keywords, our priority is always ensuring your paid advertising delivers the greatest return for the smallest investment.
Paid Advertising Services
Advertise on search engines like Google by building a campaign that targets specific keywords. Strawberry Forge will ensure you only pay for search terms that are relevant to your audience and deliver a low cost-per-click.
Social Media Advertising
Use everything you know about your ideal client to build and advertise to custom audiences on social media, so you know your products, services and messaging are presented to the right people.
Promote your business across a range of authoritative websites through the Google Display Network and ensure your target audience is regularly exposed to your business in the right places.
Don’t let website visitors just disappear. Remarketing allows your business to advertise to people who have previously visited your website, giving you a second chance to promote your products and services to them.
Landing Page Development
Don’t waste your paid advertising traffic by sending them to a generic website page that isn’t optimised for conversion. Strawberry Forge can build custom landing pages for your campaign to turn traffic into leads.
Need help putting the value of your business, and its products and services, into words? Our content team can deliver engaging ad copy to improve the performance of your paid campaigns.
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